Objective:

Analyze the influence that the application of participatory communication strategies has on the proper use of basic sanitation services and its impact on the public health of the inhabitants of Paucartambo. Explore the political and cultural dimensions immersed in communication processes.

Methods:

The approach is mixed quantitative and qualitative, with a cross-sectional design based on unstructured interviews and in-depth interviews, observation. Data from the National Population and Housing Censuses 2017, 2007 - National Institute of Statistics and Informatics (INEI) were used.

Results:

In-depth interviews, as well as direct observation, show that although efforts have been made to improve the situation of the Basic sanitation through the installation of a public drainage network, and other forms such as latrines and septic tanks, in addition to being insufficient, were not used properly, because participatory communication strategies were not applied from the diagnosis stage to the evaluation final, even more so because of the permanent lack of monitoring and surveillance activities, which have a very decisive role in the quality of life and therefore in public health.

Conclusion:

The communication strategies most used by the institutions have been vertical. such as talks, radio, the use of pictures, precisely for this reason knowledge, attitudes and practices were not generated ad equated for the use and conservation of services, a situation that had a direct impact on public and environmental health.

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